Warner-owned hip-hop media system HipHopDX expands into Asia

Warner Music Team-owned hip-hop media platform HipHopDX has launched HipHopDX Asia.

With a concentrate on Larger China, South East Asia, South Korea and Japan, HipHopDX Asia “was made to drive the globalization of hip-hop music from the location, showcasing talent and connecting fans”, in accordance to a launch saying the information.

MBW broke the information in September 2020 that Warner Tunes Group had obtained HipHopDX, a hip-hop news, critiques and commentary web-site.

The Los Angeles-centered hiphopdx.com is frequented by far more than 3 million people a thirty day period, while staying followed by 1.6m people today on Facebook, 700,000 on Twitter, 530,000 on Instagram and 850,000 on TikTok.

On YouTube, HipHopDX reveals are watched by more than 8m men and women for each thirty day period and the system has a lot more than 850,000 subscribers.

This is the latest expansion of the HipHopDX manufacturer globally, pursuing launches of the platform in France and the United kingdom.

HipHopDX Asia will be led by Eddy Lim, a artistic executive who is deeply associated in Asia’s Hip Hop scene.

He beforehand headed up Rocketfuel Amusement, in which he co-made and created the strike barbershop cypher series 16 Baris which culminated in the most significant ever Hip Hop live performance in Malaysia.

HipHopDX Asia now has a few flagship material collection in production with the very first episodes of artist profile series The Glow Up and Weekly Rap Up readily available to look at now.

The Glow Up will introduce up and coming Hip Hop artists to a wider regional viewers, with the first present concentrating on Indonesia’s Ramengvrl. Foreseeable future episodes will element Hong Kong rapper JB and Japanese Hip Hop artist Shurkn Pap.

Weekly Rap Up airs each Sunday and highlights all the major information tales to occur out of Asian Hip Hop.

A 3rd sequence, Driving Bars, explores “Asian Hip Hop’s most important songs” and is set to start on April 1 with Joe Flizzow’s Ciao, which attributes K-Clique’s MK and South Korea’s Jay Park.

The system will also be creating specials named DX Originals. The to start with DX Initial documentary will tell the tale of how an intercontinental Hip Hop festival was held inside Indonesia’s prime utmost protection jail, arranged by an inmate a lot more than a decade in the past.

“Taking the famous HipHopDX brand into Asia is a enormous honour for me. There are so many good, initial Hip Hop artists in Asia appropriate now.”

Eddy Lim 

Eddy Lim says: “Taking the legendary HipHopDX manufacturer into Asia is a enormous honour for me. There are so a lot of fantastic, unique Hip Hop artists in Asia suitable now.

“It feels like the proper time to try and split down the barriers concerning local scenes and assistance these performers obtain their put on a world-wide stage.

“The vary of material sequence we are making will assistance by presenting greater insights into the numerous underground cultures close to the area and will glow a mild on the unbelievable expertise inside of Asian Hip Hop.”

“It is about being community and remaining correct to what Hip Hop signifies to us in the US, but from the lens of what it’s like to be in, and expand up in, Asia.”

Sharath Cherian, HipHopDX

HipHopDX Founder and CEO Sharath Cherian, included: “It is about staying regional and keeping true to what Hip Hop signifies to us in the US, but from the lens of what it is like to be in, and expand up in, Asia.

“While there is the adoption of US Hip Hop culture to Asia, it nonetheless has its individual model, slang, venues and of class its have songs.

“Eddy is getting us on a journey to see it all. It’s heading to be awesome.”Music Business enterprise All over the world